Terms & Conditions

For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT . This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships.  Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Royal Enfield’s Summer Reward Campaign

London, 12th July 2024 – Royal Enfield has launched a sizzling summer campaign to celebrate the summer cruising season, emphasising the manufacturer’s market position of providing the best value motorcycleson the market; quality machines at even more affordable prices.

The offer is a catchy customer deposit contribution; £650 incl VAT to be redeemed against all 650cc Twin models (with the exception of the Shotgun) and £350 incl VAT against the 350cc Bullet, HNTR and Meteormodels.

 Customers will have the option to use the money against a number of different options, providing maximum flexibility and choice to ensure the path to owning a brand-new Royal Enfield adventure is as smooth as possible. Options include purchasing Royal Enfield GMA or Apparel to kit themselves and the motorcycle out, a lower finance rate, or an increased part exchange. 

 With a network of 71 Royal Enfield dealerships nationwide, Royal Enfield has never been more convenient in terms of value and access. With finance deals from £59.99 per month for the 350 Bullet, HNTR & Meteor, and £89.99 for the 650 Twin range, ownership has never been more accessible. 

 Customers will need to be quick to take advantage of this Summer Sizzler – valid on registrations from 1stJuly – 10th September, the offer will roll away with the setting of the summer sun.

Terms and conditions: For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT. This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships. Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Terms & Conditions

For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT . This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships.  Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Terms & Conditions

For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT . This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships.  Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Terms & Conditions

For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT . This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships.  Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Terms & Conditions

For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT . This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships.  Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Terms & Conditions

For the period 01/07/24 – 15/09/24 [Royal Enfield UK Ltd will make] a contribution of up to £650 inclusive of VAT which can only be used the purchase of when purchasing the following new, unregistered motorcycles supplied via Royal Enfield UK only to its authorized dealer network: Interceptor 650, Continental 650 GT, Super Meteor 650 receive £650 inclusive of VAT contribution. Meteor 350, HNTR 350, Bullet 350 receive a contribution of £350 inclusive of VAT . This contribution can only be used towards a deposit contribution for a new (or older) applicable model, or the purchase of genuine Royal Enfield Motorcycle parts, accessories & clothing and is available exclusively in-store at UK authorized Royal Enfield UK Motorcycle dealerships.  Parts, accessories & clothing must be ordered at the same time as the vehicle order. Not available in conjunction with any other offer. Offer subject to availability, stock may vary at each dealership. Your legal rights are not affected. UK residents only. No cash alternative or alternative value beyond this offer. Participating dealers only. Images used are for illustration purposes only.

Royal Enfield – Official Headline Sponsor of the DTRA Flat Track Nationals Series 

Royal Enfield Embarks on the 2024 Season of Flat Track Racing as Official Headline Sponsor of the DTRA Flat Track Nationals Series as well as launching the First Ever “Slide School Cup”


Building on its support for grassroots Motorsport, Royal Enfield has officially declared the 2024 flat track season open, as headline sponsor of the DTRA Flat Track Nationals Series.

For 2024, Royal Enfield is running a new prototype Sherpa 450 race bike, based on its new 450cc engine, alongside the Twins FT run last year. Experienced racer Gary Birtwistle continues to fly the flag for RE, racing in both Pro and Twins classes, respectively.

Complementing the sponsorship of the DTRA is Royal Enfield’s Slide Schools, an official experience partner initiative to offer an accessible flat track experience worldwide, and run in the UK by Gary Birtwistle across a series of date sat select venues nationwide.

Slide School launched in 2021, with the aim of bringing enthusiastic riders to the dirt track, teaching skills across a day long course that will enable participants to feel sufficiently confident to engage with amateur DTRA events, as well as giving them vital handling skills that will stand them in excellent stead both on and off the road.

Slide School has been a huge success across the world, with schools in the UK, India, the US, Italy and the Netherlands joined this month with the newest school in Thailand. To capture the excitement and enthusiasm generated among riders in Europe, Royal Enfield is launching “The Slide School Cup,” offering a neat path into a specially created DTRA event, which will bring the top three riders from each Slide School across the European schools together to compete in a specially created class at an end of series event in September.

Says Adrian Sellers, Head-Custom& Motorsport, Royal Enfield, “Royal Enfield has always been about supporting grassroots initiatives, and DTRA is a perfect embodiment of our guiding principles of providing fun and accessibility to all riders. We launched Royal Enfield into DTRA in 2021 and even we were taken by surprise by the enthusiasm and support for the concept.

Every year we think hard about how we can build on the previous year’s success and how we can open up to even more enthusiastic riders who want to have a go on the dirt. Slide Schools, alongside our DTRA sponsorship, is our way of giving back to the community and actively trying to grow it–as Slide School is the perfect access point for any rider wanting to get stuck in. The community created along the way, and the fun we have with creating racing bikes for the track adds to the excitement. We can’t wait to see who joins us for our debut Slide School Cup at the end of the season.”

DTRA Flat Track Nationals

For further information on the DTRA and dates, please visit the website.

Slide School

For further information on Slide School and 2024 dates, please visit the website

ROYAL ENFIELD DEBUTS THE SHOTGUN 650A MOTORCYCLE INSPIRED BY CUSTOM, FOR CUSTOM.

  • A truly unique motorcycle born out of raw creative energy, mixed with anarchic custom culture and thoroughbred Royal Enfield DNA, the Shotgun 650 is the ultimate canvas for personalization
  • From downtown, to out of town; it is a motorcycle that effortlessly transforms from a playful city motorcycle, to a planted a stable highway machine
  • With Royal Enfield’s proven 650 Twin engine at its core, the Shotgun 650 marries modern inspiration with distinctly Royal Enfield elements to create a contemporary interpretation of the brand

After a spectacular debut of a very special limited edition motorcycle at Motoverse 2023 – the Shotgun 650 Motoverse Edition – Royal Enfield today debuted the production version of the Shotgun 650. A stunning, one-of-its-kind custom inspired motorcycle, the Royal Enfield Shotgun 650 will be available in four unique colourways Stencil White, Plasma Blue, Green Drill and Sheet Metal Grey.

Stencil White

Plasma Blue

Green Drill

Sheet Metal Grey

Siddhartha Lal, Managing Director & CEO of Eicher Motors Ltd., says “The Shotgun 650 is inspired by the work of our custom community and our years of work with them. It is a retro-futuristic interpretation of what a factory custom motorcycle with thoroughbred Royal Enfield DNA would look like. A shape-shifting machine that defies categorization, both in form and in spirit, the Shotgun 650 is something absolutely new and different. It is super fun to ride with confidence inspiring ride ergonomics and handles well in downtown city streets, through twisties and powers through straight highways. The Shotgun 650 is our attempt to bring niche and newer categories of motorcycles to growing enthusiasts of self-expression”.

Built on Royal Enfield’s globally proven 650-Twin platform, the Shotgun 650 is a tribute to the culture of customisation and a new chapter in design for Royal Enfield with an exciting vision of the future. With its retro-futuristic design the Shotgun 650 pays homage to its precursor, the SG650 Concept – showcased at EICMA 2021- and celebrates creativity, as a blank canvas for customization and personalisation for thousands of riders across the world.

Commenting about the ‘heart’ of the new motorcycle, its engine, B Govindarajan, CEO – Royal Enfield, says, “The Shotgun 650 is a very unique motorcycle within our portfolio, but at its heart is the same Royal Enfield pure motorcycling DNA. The 648cc parallel twin engine that powers this machine is a characterful and versatile platform that is capable of adapting to any kind of riding form and format. On the new mould-breaking Shotgun 650, this engine fuels an extremely engaging and joyful ride with power for real world usage, strong mid-ranges and with ample torque across the board. We’ve thoroughly enjoyed creating and riding the Shotgun 650, and are super happy to present this to the world of motorcycle expressionists”.

In the true spirit of customisation, the new Royal Enfield Shotgun 650 is a motorcycle defined by its rider. Its all new bodywork and stance is a blank canvas, defying traditional categorisation of motorcycling and taking on a personality of its rider. Its modular design enables it to switch between three modes—from single seater to double seater to luggage-carrying tourer, with ease. With the twist of a key, the pillion seat pops off, offering ultimate flexibility. For those seeking an engaging and aggressive ride, or for those looking for a more chilled out experience, the Shotgun 650 effortlessly obliges with its upright and confident riding position that encourages both, and adapts to the rider’s mood and style of riding.

Speaking about the design and development journey of the Shotgun 650, Mark Wells, Chief of Design, said, “The story of Royal Enfield is one of customization. Our customers have been taking our motorcycles and personalising them for decades. Looking to that rich creative culture for inspiration, we unleashed our designers to ideate in that same spirit of unfettered imagination. The resulting design is both fresh and respectful of our heritage and a future vision of what a custom Royal Enfield could look like years down the road.

With the globally award-winning 650 Twin platform at its core, the Shotgun 650 is loaded with a double barrel of fun. It is ergonomically optimised, with mid-set foot position, a low 795mm seat height and an intuitive handlebar position that give the rider a commanding sense of presence and control, while the floating single seat is both retro and modern at the same time. The Shotgun’s specially tuned suspension with 43mm dia. separate function big piston Showa forks on the front, twin tube 5-step preload adjust RSU at the back, 1465mm wheelbase and a low centre of gravity come together to make riding in traffic, on highways and down twisty back roads equally fun, without compromising on comfort. Wide 18” front and 17” rear tubeless tyres, combined with 320mm and 300mm disc brakes, ensure a steady grip, keeping you engaged and in control at all speeds.

The Royal Enfield Shotgun 650 blends retro-futuristic design with modern features. An LED headlamp fitted in a gorgeous custom, neo-modern nacelle stays true to the neo-retro fusion aesthetic while offering improved visibility. The motorcycle has a digi-analogue instrument cluster, which comes equipped with the Tripper navigation system and is designed to deliver all the information you need as you head out. It also features a USB charging port to keep your devices charged on the go.

Continuing the concept of customization and personalisation, a diverse range of 31 Genuine Motorcycle Accessories for the Shotgun 650, have been designed to further highlight the custom aesthetic, bar end mirrors, a sculpted solo seat and contrast-cut billet rims are available.Test ride bookings and retail begins across Europe from the 1st February, with four unique colourways available; Stencil White, Plasma Blue, Green Drill and Sheet Metal Grey, starting from £6,699.

Pricing for the Shotgun 650: 

Sheet Metal Grey – £6,699 

Plasma Blue / Green Drill – £6,799 

Stencil White – £6,899

#Shotgun650 #ByCustomsForCustom

Royal Enfield Announces Incredible 0% APR Finance Offer on the Meteor 350

Royal Enfield is delighted to announce the launch of a new 0% APR PCP Promotional Campaign for the Royal Enfield Meteor 350 models.

With approximately 20% deposit, Royal Enfield customers will be able to access an extremely attractive monthly installment of £45.99, based on full MSRP. This finance campaign will be available in all dealerships from 16/02/2024 and will be valid for all proposals submitted and accepted by 31/03/2024. All models are applicable.

Royal Enfield has always prided itself on offering incredible value for money on their product range,with an emphasis placed on financial accessibility to allow as many customers as possible to access two wheels. This offer demonstrates that commitment and is a welcome addition to the market for both dealers and customers alike in a tough financial environment.

Offer Details:

  • Royal Enfield Finance – 0% PCP Promo (Meteor 350)
  • 0% APR
  • Only available via Royal Enfield UK authorised dealers
  • Terms and conditions apply and offer only valid on qualifying vehicles.

For further information and to redeem this offer, customers should visit www.royalenfield.com/uk or visit their nearest authorised dealer.